"Staff was super helpful and the checkout process is so seamless."
"The staff is extremely nice, you can pay at any floor while with any employee."
"This associate was warm, engaging, professional and knowledgeable - truly a breath of fresh air and a great example of fantastic customer service."
"Glad to recommend the store to others and look forward to visiting again."
"Kai at customer service rocked! He did his thing going above and way beyond."
"Remy and Yancy were extremely knowledgeable, patient and kind with all of my purchase related questions."
"Great staff, very friendly and helpful."
Cons:
"Unfortunately, the young staff in Soho, stylishly draped from head to toe in Nike gear seemed to be more interested in talking with other staff members or to their visiting friends than to potential customers."
"The sales people make you feel bad by asking to see things, most of them have an attitude."
"The salesman is impatient and unfriendly. Also, they are rude."
"This store is way understaffed and the security guy kept following me and my friend."
"Worst costumer experience..!! I had to wait around 10 minutes for a costumer representative could help me ..!!"
"I was passed off to 2 separate staff members who were extremely condescending."
"Terrible service. My size wasn’t available and I asked if I can try the displayed one. The staff who works at women’s shoes didn’t want me to try on."
Store Design & Experience
Pros:
"Beautiful store. Wide selection of Nike clothing."
"5 Floors of Nike products, heaven for any Nike loyalists."
"Hell yeah! This place is quite the experience."
"Nike's most digitally interactive store has a large selection of Nike's newest products and services."
"Plus, there's a basketball court on the top floor."
"Awesome experience!!! Hands down to the team who designed the store!"
"This isn't a store, it's an experience."
Cons:
"Unecessarily dedicated an entire floor to 'future wear' however."
"Took me ages to figure out what I wanted issues with not having my size."
"No golf shoes? No good selection of Jordan's."
"Each floor designated to a specific sportswear but the selections seem so minimal and prices are insane."
"Wayyyyy too confusing. 5 floors of empty space."
"In typical Nike nonsense there is barely any apparel and shoes for sale."
"The most awkward shopping experience in years. Black Friday with huge line outside to get in, a sensation of empty store as very few people allowed at the same time."
Product Selection & Availability
Pros:
"Aside from exclusive drops, this location also offers 5 floors with a mix of apparel and other accessories for women, men, and kids."
"Had the latest releases (inc. Jordan brand up to size 14) which is a plus."
"Leverage the app for a look at the future of shopping."
"They analyzed her foot and got her the right sneaker for her feet thank you Nike ❤️👏❤️😍"
"The soccer jersey customization area is DOPE."
"Has every releases on jordans and airmax 95 Lebrons kyrie Kd as well."
"Here is quite a custom store in which you can customize your sneakers."
Cons:
"I just find that this location’s inventory is consistently disappointing. They have very few options for running shoes."
"Purchased a pair of Air Max's from this location for my daughter. They were slightly worn, scuffed and the soles were dirty."
"I’ve been here twice and both times been disappointed to find out they don’t actually have many shoes here."
"No Soccer cleats for the biggest event in the world. :("
"Honestly I don’t understand this store. There is 20 pairs of shoes on total of 5 floors. There is zero of everyday wear; lifestyle shoes."
"I was looking for a Manchester City jersey but there were none."
"Very underwhelming experience, praised as the ultimate nike basketball store it has few things in stock."