"Sam Brocato Salon knows how to make their clients feel pampered, special and loved."
"Thank you so much to B for the perfect hair cut and being the absolute nicest and sweetest person!"
"Everyone here is so kind they immediately made me feel comfortable."
"Shout out to everyone at the front desk as well for the excellent customer service."
"The staff is friendly and efficient. The booking process is easy."
"The salon itself is very clean and the staff is extremely attentive, even those who are not your stylist."
"Every time you walk in you are greeted with care and familiarity."
Cons:
"I would have never expected a place like this to give me such a bad experience."
"Additionally, the staff gave off a 'mean girls' vibe, which is not something I would recommend to anyone seeking a pleasant and professional experience."
"I am giving this business a one-star rating because I had an extremely unsatisfactory experience."
"I noticed patches of white hair that were missed and harsh lines of dye, making me feel like the stylist’s skills were lacking."
"Now the layers are even shorter, lord knows how long it will take for the short layers will take to grow out."
"Although this is a beautiful salon, the cut I received was subpar, especially for the $260 that I paid for it."
"I went to the salon after reading the reviews for hair color and got an intense reaction from the products used."
Salon Experience
Pros:
"From the warmth at the front desk, greeted with a beverage of your choosing, to the incredible products it's a wonderful experience from start to finish."
"The salon itself is such a relaxing environment & all the staff are very friendly."
"Also, having a glass of wine while your color is processing is pretty awesome :)"
"The salon itself is clean, chic, and has a great energy."
"The salon is stunning, and the staff is exceptionally friendly and welcoming."
"The salon is taking every precaution. It is SO clean and everyone is SO lovely from front desk to blow out."
Cons:
"This is the first time that I have left a salon and absolutely hated my hair, even with the blow-dry."
"A lot of Soho salons are intimidating, this is super welcoming and you don’t feel like you’re not trendy or cool enough to enter."
"The salon experience there is always fantastic as well (love that they always offer you a drink) and the overall aesthetic gives you a cool, downtown trendy vibe."
"This has been my home away from home."
"The place was sterile chic and I felt completely safe."
"Everyone is so super friendly and knowledgeable about hair, hair styles."
"The salon itself is always welcoming and clean."
Health & Safety
Pros:
"They have set up many protective procedures like having us wait outside on comfortable benches, a temperature check, plastic bags for my purse, and of course, plastic separating me from other clients."
"I felt very safe returning after the lockdown and was super impressed with all their Covid-19 safety protocols."
"So well set up for covid. I felt very safe."
"Everyone was wearing masks and PPE."
"The salon is already large and airy but you are greeted with hand sanitizer and the stylists have their own separate assigned spaces where you are not near one person."
"The employees from front desk to assistants are so friendly, experienced and welcoming. You can enjoy a glass of wine or a cup of coffee while being beautified."
"The front part of my hair is not at the same length and i have been told to book another appointment to fix it."
Cons:
"Unfortunately, it was obvious from the start that the stylist I used did not know how to cut curly hair."
"I’ve coloured my hair 5 times in my life so far and have never faced something like this."
"One visit with Michelle made me want to cry with happiness."
"I cannot recommend more to go here AND make sure you have Penelope."
"Penelope does my cut and let me tell you my hair has never looked better. My hair is so much more healthy and manageable after seeing her."
"Doesn't feel good value for money."
"The front part of my hair is not at the same length and i have been told to book another appointment to fix it."
Styling & Products
Pros:
"I'm the perfectly toned multidimensional champagne blonde of my dreams!"
"Jade Medina is a meticulous perfectionist!"
"Jessica is amazing at cutting and styling."
"They also have a nice line of clean hair products."
"All of Sam’s hair products are amazing, my hair as never felt healthier."
"Her recommendations of the Brocato line of products for my hair are spot on and have had a huge impact on my hair health and overall wellbeing."
"My hair never feels dry or damaged with the products she uses at Sam Brocato."